LG NEEDED TO LAUNCH THE WORLD’S FIRST CURVED TV IN BRAZIL. THEN WE CREATED A PRINT AD SHOWING FAMOUS HOLLYWOOD CARS COMPLETELY OVERTURNED TO PROVE THAT THE CURVE WOULD SURPRISE EVERYONE.
LG NEEDED TO LAUNCH THE WORLD’S FIRST CURVED TV IN BRAZIL. THEN WE CREATED A PRINT AD SHOWING FAMOUS HOLLYWOOD CARS COMPLETELY OVERTURNED TO PROVE THAT THE CURVE WOULD SURPRISE EVERYONE.